SAYING HELL YEAH
TO BEAUTY PRODUCTS THAT CAUSE NO HARM TO YOUR BODY.
SAYING HELL NO
TO ANY PRODUCTS CAUSING HARM TO YOU OR OUR ENVIRONMENT.
I’M HERE TO MODERNIZE THE LANGUAGE AROUND (traditional) BEAUTY.
WHEN I SAY CONSCIOUS BEAUTY I MEAN THIS:
AWARE
being awake and aware of everything you choose to put on your skin.
CURIOUS
getting curious about the ingredient lists of your beauty products.
MINDFUL
staying mindful, not perfect. hold yourself to the power of grace, not perfection.
i don’t believe that all chemicals are bad. i believe in learning and evolving with scientific research. but i do believe that you should know what you are putting on your skin.
the list of good and bad ingredients and chemicals will continue to change as our knowledge of suspect ingredients change, so i’m here to help you learn how to decode the beauty market’s “green washing” tactics and help you become your own advocate.
with this gained empowerment and information on ingredient safety and the beauty industry, you will have the ability to make these choices for yourself in a conscious and intentional way and take the power back.
FOR STARTERS:
the EU law bans over 1,300 chemicals from cosmetics that are known or suspected to be of harm. in comparison, the US FDA has only banned or restricted 11 chemicals from cosmetics. the FDA cosmetic regulations have not been updated since 1938.
this is where navigating the beauty industry can feel like the wild wild west. since there are few regulations from law, brands are self regulated and can basically hide toxic ingredients in their formulations. no thanks.
along with safety, sourcing, sustainability, ethics, and the environment are all at play here. everything you use in your beauty routine then goes back down the drain and into our ecosystem.
HERE’S WHERE IT REALLY GETS IMPORTANT:
the language of ORGANIC, NATURAL, GREEN, and CLEAN all can be used without merit. it can be hard to navigate and cut through the marketing language. this is when we have to do some research of our own.
LEARNING IS POWER.
these easy to understand resources take the confusion out of shopping for your products so you can take your power back and vote with your $$.
the environmental working group is a database with over 70,000 products and 9,000 ingredients on the market. search for your products and find out what ingredients in them are safe or not.
an app where you can scan products as you’re shopping to see their potential level of toxicity and compare products with a cleaner alternative as you shop. shop their recommended clean cosmetics!
MY TOP INGREDIENTS TO CUT OUT TODAY:
it’s definitely not all of them, but just by avoiding these ingredients to start with you will also be cutting out a lot of other major toxins.
PARABENS
PHTHALATES
MINERAL OIL
BHA (BUTYLATED HYDROXYANISOLE)
BHT (BUTYLATED HYDROXYTOLUENE)
“FRAGRANCE”
COAL TAR
SULFATES
TRICLOSAN
TRICLOCARBAN
LEAD
